kaityhall.com was launched back in July 2016 out of an enduring passion for the written word.
My goal has always been to inspire and add value; whether that’s through something as simple as a travel tip, discovering a new favourite song or a cafe to try.
I have a background in writing and editing, built up throughout the past 8+ years in freelance work for publications. For the past three years I’ve been harnessing my creativity in marketing. I specialise in content and copywriting and have supplemented this core specialism through marketing theory undertaken in CIM-certified studies.
Content and Copywriting Services
“Content is King” as the saying goes but only if that content is meaningful.
Your potential customers have a wealth of options and are armed with the resources to make informed choices in-line with their values. No matter what your product is, B2B or B2C, your target audience are seeking authenticity and transparency from the businesses they’re spending their hard-earned cash with. And if you truly understand your target audience I have an inkling that you already know this.
Content writing plays an important role in the marketing strategy for businesses, but what does that really mean? It definitely doesn’t mean a 300-word blog post, filled with keywords and bereft of any soul. Give your audience more credit, they’ll see right through that.
Good content marketing gets right to the heart of your brand’s philosophy and brings it to life. Hand-in-hand with a keen understanding of who exactly your target audience is, the concerns they have and the answers they seek; good content marketing should delight, inform and above all help your target audience.
Cut through the noise online and have a meaningful conversation with your target audience through my professional content and copywriting services.
What I can help your business with
Blog content – I have experience in crafting both B2B and B2C blog content
Web copy – landing page content, product descriptions, SEO, meta titles and meta descriptions
Interested? Great, let’s talk.
Please get in touch via the contact form below or email me directly on firstname.lastname@example.org to discuss your requirements. I look forward to hearing from you.